Itqualityassurance
How do you collect data for UX design?
User interviews are an important way of collecting information for data-driven design. Surveys are also powerful tools for collecting data. UX research methods also include card sorting, contextual interviews with actual users, focus groups, surveys, and heuristic analyses.
Is data analytics useful for UX design?
It can help us focus during customer visits to obtain qualitative feedback. Let's use a use case to talk through how a designer could use simple quantitative data (e.g., usage) to help focus and give context to the qualitative data research process.
