How to find the target user groups for an app?

1. How do you find the target audience of an app?
2. What are target groups examples?

How do you find the target audience of an app?

Your target audience should be defined by those who have a proven interest in products relevant to your company. This aligns the value of your mobile app with users who can make use of those benefits. A user's interests should also be considered when designing your ad creatives.

What are target groups examples?

Some of these are gender, age, income level, race, education level, religion, marital status, and geographic location. Consumers with the same demographics tend to value the same products and services, which is why narrowing down the segments is one of the most important factors in determining target markets.