How do you prioritize your target audience?
The three steps to scope and prioritise your audience
To map your audiences accurately you need to be clear about what you are trying to achieve. Map who you could usefully engage with to achieve your objectives. Identify the audiences with the greatest potential to help achieve your objectives.
What are the 6 categories of target audience?
Looking for a new way to segment your target audience? This is everything you need to know about the 6 types of market segmentation: demographic, geographic, psychographic, behavioural, needs-based and transactional.