Itqualityassurance
How long should a survey be? It's best to keep surveys under 12 minutes – though 10 minutes is even better. Often, the longer the survey, the higher the dropout rate. Kantar has found that a survey that takes over 25 minutes loses more than three times as many respondents as one that is under five minutes.
- Is a 20 question survey too long?
- Are shorter or longer surveys more reliable?
- How many questions is a 15 minute survey?
- How many questions should a 10 minute survey have?
Is a 20 question survey too long?
Keeping this data in mind, it's best to have a survey that's less than 30 questions and/or takes less than 8 minutes to complete.
Are shorter or longer surveys more reliable?
Conclusions. Shorter surveys were reliable and produced higher response and completion rates then long surveys.
How many questions is a 15 minute survey?
15-minute survey: 30 to 45 questions
For most surveys, 20 minutes is about the maximum you can go before respondent attention lags and data quality deteriorates.
How many questions should a 10 minute survey have?
However, as a general rule, the survey should take no more than 10 minutes to complete; less than five minutes is more than twice as good. Typically, this means about five to 10 questions.
