Infinite

Infinite scroll vs Pagination in E-commerce websites

Infinite scroll vs Pagination in E-commerce websites

Pagination works best on websites where users are looking for specific pieces of content. Infinite scroll is better suited for the exploration of content, where users are browsing aimlessly for something interesting. Infinite scroll is also very effective on mobile devices.

  1. Is infinite scrolling better than pagination?
  2. Is infinite scroll good for SEO?
  3. When should you use infinite scroll?
  4. Which is better pagination or lazy loading?

Is infinite scrolling better than pagination?

Pagination works better on websites where users are looking for specific pieces of content. Whereas infinite scroll is better suited for websites where you want users to discover and explore the content available. Infinite scroll is also much more effective for mobile devices.

Is infinite scroll good for SEO?

Poor SEO Performance

This is because search engine crawlers cannot always access all the content that is hidden below the first section of your page and page speed (an important SEO factor) can be slowed down by infinite scrolling.

When should you use infinite scroll?

Choosing between pagination and infinite scroll depends on your business and how your users consume content. While pagination works well for end users who have an end destination or desired outcome, infinite scroll is best for users who are looking to explore content, like on a social media site.

Which is better pagination or lazy loading?

Pagination is still the most popular way to load new items on a website because it ships by default in almost every single e-commerce platform. However, our usability test sessions found “Load more” buttons combined with lazy-loading to be a superior implementation, resulting in a more seamless user experience.

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