- Why is video more effective than text?
- Which of the two is more effective text or video?
- How effective is the video as a visual message?
- Is video content more engaging than text?
Why is video more effective than text?
Videos Engage Viewers
Because they can combine movement, sound, and text, videos can pack a lot of information into a smaller package. It's been said that a one-minute video is worth 1.8 million words. Your brain can also process visuals much quicker than it can text. Thousands of times faster, in fact.
Which of the two is more effective text or video?
According to recent research, viewers remember 95% of a message when delivered by video, but only 10% by text. That marketing stat highlights just how powerful online video is in engaging your audience and keeping you top-of-mind.
How effective is the video as a visual message?
Video Engages Viewers
About 90% of the total information transmitted to your mind is visual. On top of that, your brain can process these visuals 60,000 times faster than text.
Is video content more engaging than text?
Video Keeps Viewers Engaged
Videos get 1200% more shares than text and images combined. That's because they have the power to evoke strong emotions that encourage viewers to comment, like, and share. The better the content, the more interaction it receives.