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Should every page in a site have a totally unique H1?

Should every page in a site have a totally unique H1?

Absolutely! All of your web pages should have unique page headings because every page should contain unique content. Make sure your H1 explains directly what the page is all about.

  1. How many H1s should a page have?
  2. Does multiple H1 hurt SEO?

How many H1s should a page have?

Your website should have only one h1 tag. If you have more than one h1 tag on a page, change the other h1 tags to an h2 or h3. Your h1 tag should be at the top of the page content (above any other heading tags in the page code).

Does multiple H1 hurt SEO?

If your page is currently using multiple H1 tags, it won't hurt your Google ranking (regardless of what automated SEO audit tools tell you). For clarity and user experience, however, be sure that they follow the proper heading hierarchy.

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