What qualifies as a transactional email?
A transactional email is one that facilitates a commercial transaction or relationship or provides an update about an ongoing commercial transaction. Common examples include: Order confirmation. Notification emails (for example, shipping confirmation and updates, or order refunds)
What is an example of a transactional email?
Some common examples of transactional emails include: A confirmation email that's automatically sent when a customer places an order, or abandoned cart emails when a customer didn't place the order but already has the products in the cart. A thank you message sent after someone signs up for a company's loyalty program.