- Why mascot is important for a company?
- What's the purpose of a mascot?
- How a brand mascot can make your business more personable?
Why mascot is important for a company?
Mascots allow brands to get more attention from the audience. Over the years, we have seen how big businesses have utilized their mascots in branding. The examples of KFC, Disney, and many popular cereal brands are testament to the strength of a relatable mascot's impact.
What's the purpose of a mascot?
A mascot is any human, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, professional sports team, society, military unit, or brand name. Mascots are also used as fictional, representative spokespeople for consumer products.
How a brand mascot can make your business more personable?
By giving your brand a personality, it creates an emotional bond that bridges the gap between you and your target audience. Engaging the audience in conversation– Brand mascots that easily connect with customers are more likely to inspire them in conversation.