Itqualityassurance
How do you approach a content audit?
Using set metrics, assess your content assets and assign them to statuses: Keep, update, delete. Prioritize your actions according to the business goals you defined at the first step, and draw up an action plan for each piece of content. Adjust your content strategy based on the audit results at least once a year.
What is content audit analysis?
Definition: A content audit is the process of cataloging and analyzing all of the content on a website, including its performance. Online businesses who publish content and pursue an ongoing content marketing strategy can optimize their benefits by analyzing strengths, weaknesses, and opportunities.
