What does scaling a product mean

1. What does it mean to scale your product?
2. What does scaling mean in marketing?
3. What is scaling in product development?

What does it mean to scale your product?

Scaling is a process of improving the finer details of a digital product, making it the best it can be under the current (and foreseeable) market conditions. It depends on rapid changes and adaptations, including where indicated, the introduction of new features, which are tested with the product's user base.

What does scaling mean in marketing?

Scaling your business means you're able to handle an increase in sales, work, or output in a cost-effective, reasonable manner. Your company can handle growth without suffering in other areas (e.g., employee turnover because of heavy workloads or a product that can't be produced fast enough to meet demand).

What is scaling in product development?

In general, we think of growth in linear terms: a company adds new resources (capital, people, or technology), and its revenue increases as a result. By contrast, scaling is when revenue increases without a substantial increase in resources.