Itqualityassurance
- Is card sorting qualitative research?
- What information can you get from a card sort activity?
- What are the disadvantages of card sorting?
Is card sorting qualitative research?
Card sorting is a qualitative research method used to group, label, and describe information more effectively, based on feedback from customers or users. Most commonly, card sorting is used when designing (or redesigning) the navigation of a website or the organization of content within it.
What information can you get from a card sort activity?
Card sorting is excellent for understanding mental models and how people categorize information. It also serves as a way to visualize the skeleton of a website or app.
What are the disadvantages of card sorting?
The Disadvantages of Card Sorting
Card sorting ignores tasks – you can use card sorting to understand how user's group data without reference to your product. You need to be cautious about how you translate those results into your product. We may change groupings when we have to do things with the data set.
