How do you find the perceived value of a product?
In the simplest form, customer perceived value is total customer value minus total customer cost. Total customer benefit is the total monetary benefit of the product and the total customer cost is the total monetary costs the customer expects to incur in evaluating, obtaining, and using the product.
How to measure customer satisfaction in SaaS?
One of the simplest and most straightforward ways to measure customer satisfaction is by collecting Net Promoter Score, or NPS. Essentially, NPS asks your users to rate on a scale from 1-10 how likely they are to recommend your product to someone else.