Itqualityassurance
- What is product category in ecommerce?
- What is product categorization?
- What are some examples of categorization?
What is product category in ecommerce?
Product categorization, also known as product taxonomy, helps customers navigate your ecommerce store with ease. It's a technique used to replicate a physical in-store experience by creating a virtual, digital aisle that leads customers to the product they wish to purchase.
What is product categorization?
Product categorization is the placement and organization of products into their respective categories. In that sense, it sounds simple: choose the correct department for a product. However, this process is complicated by the sheer volume of products on many eCommerce platforms.
What are some examples of categorization?
Categorization in psychology means the way we sort objects into groups, known as cognitive categories, that help us organize knowledge. For example, we can quickly recognize that a cat and a dog both belong to the group "animals." Both have four legs and a tail and are covered in fur.
