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How many CTAs should be on a landing page?
Use Only One CTA
When it comes to landing pages, there is one cardinal rule: only ever use one call to action on the page. If you give your visitors too many options on what to do, they will likely do absolutely nothing.
What is a hero header?
A hero image is a website design term used to describe an oversized banner image at the top of a website. Sometimes called a “hero header”, it serves as a user's first glimpse of your company and offering because of its prominent placement towards the top of a webpage that usually extends full-width.
How many calls to action on a page?
Most product pages will have at least two CTAs because there are usually two types of visitors. On the one hand, you could have a prospective buyer who's a little further down the sales cycle and ready to speak with a salesperson.
